Terms of use

In these terms of use, any use of the words “you”, “yours” or similar expressions shall mean any user of this website whatsoever. Terms such as “we”, “us”, “our” or similar expressions shall mean the Follow me to be Healthy campaign, being a European information campaign with no legal entity.

Please read this page carefully. It sets out the terms which apply to your use of the Follow me to be Healthy with Europe – The #400gChallenge website and any part of its content and all materials appearing on www.400gchallenge.eu (“the Website”). By using the Website you agree to comply with these terms. Note that there may be additional terms on other pages which apply to particular parts of the Website. If you do not agree to these terms of use, please refrain from using the Website.

The Website’s content is edited by APCO Worldwide SA on behalf of FRESHFEL EUROPE. APCO Worldwide SA is registered in Belgium with its registered office at Rue Montoyer 47, 1000 Brussels, Belgium. APCO Worldwide SA is also listed in the EU Transparency Register (n. 81995781088-41).

Changes to these terms

We may revise these terms of use at any time by amending this page.

Accessing the Website

We do not guarantee that the Website, or any content on it, will always be available or be uninterrupted. Access to the Website is permitted on a temporary basis. We may suspend, withdraw, discontinue or change all or any part of the Website without notice. We will not be liable to you if for any reason the Website is unavailable at any time or for any period.

Intellectual property rights

The trade marks and logos shown on the Website are owned by Freshfel Europe and Aprifel. All other materials published on the Website are: 1/ owned or licensed by Freshfel Europe or Aprifel; 2/ owned or licensed by third parties; or 3/publicly sourced information.

No rights are granted to use any trade marks, logos or any other materials published on the Website without the prior written permission of the owner.

You may download and print material from the Website as is reasonable for your personal use. You may also forward such material from the Website to other people for their personal use, provided our status (and that of any identified contributors) as the authors of content on the Website is acknowledged.

You must not modify the paper or digital copies of any materials you have printed off or downloaded in any way, and you must not use any illustrations, photographs, video or audio sequences or any graphics separately from any accompanying text.

You must not use any part of the content on the Website for commercial purposes without obtaining a licence to do.

If you print off, copy or download any part of the Website in breach of these terms of use, your right to use the Website will cease immediately and you must, at our option, return or destroy any copies of the materials you have made.

No reliance on information

The content on the Website is provided for general information only. It is not intended to amount to advice on which you should rely. You must obtain professional or specialist advice before taking, or refraining from, any action on the basis of the content on the Website.

Although we make reasonable efforts to update the information on the Website, we make no representations, warranties or guarantees, whether express or implied, that the content on the Website is accurate, complete or up-to-date.


We do not guarantee that the Website will be secure or free from bugs or viruses.

You are responsible for configuring your information technology, computer programmes and platform in order to access the Website. You should use your own virus protection software.

You must not misuse the Website by knowingly introducing viruses, trojans, worms, logic bombs or other material which is malicious or technologically harmful. You must not attempt to gain unauthorised access to the Website, the server on which the Website is stored or any server, computer or database connected to the Website. You must not attack the Website via a denial-of-service attack or a distributed denial-of service attack. By breaching this provision, you would commit a criminal offence under the Computer Misuse Act 1990. We will report any such breach to the relevant law enforcement authorities and we will co-operate with those authorities by disclosing your identity to them. In the event of such a breach, your right to use the Website will cease immediately.

Linking to the Website

You may link to our home page, provided you do so in a way that is fair and legal and does not damage our reputation or take advantage of it.

You must not establish a link in such a way as to suggest any form of association, approval or endorsement on our part where none exists.
You must not establish a link to the Website in any website that is not owned by you.

We reserve the right to withdraw linking permission without notice.

Third party links and resources in the Website

Where the Website contains links to other sites and resources provided by third parties, these links are provided for your information only.

We take reasonable precautions in selecting third party links but, except where otherwise indicated on the Website, we do not endorse them and cannot accept any liability for any material contained within them or for your use of them or any use of your personal data collected by such parties.

Contact us

To contact us, please email: 400gchallenge@apcoworldwide.com

Thank you for visiting the Website.